You don't need a massive audience - you just need 100 people who truly care
Get your first 100 loyal subscribers - and turn them into a thriving, engaged community
Clear and simple guide to help you attract the right people - the ones who open, reply and stay
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What is it?
Inside this guide, you'll learn how to build a loyal email base using trust-driven framework and Facebook & Instagram Ads.
No gimmicks, no pressure, no endless posting on social.
You'll see exactly how to:
Craft your first lead magnet that feels natural (not forced)
Set up simple 10$/day ads on Facebook and Instagram to get your first subscribers
Use micro-stories that make your subscribers instantly connect with you
Set up 30-day email sequence so engagement builds itself
Each chapter is built to help you feel in control - confident, grounded, and aligned with how you actually want to show up online.
Designed for coaches and practitioners tired of "shouting into void" and craving genuine community
This Is For You If...
You want to sell courses, coaching, or programs ($500–$3,000)
You’re tired of guessing where your next client will come from.
You want predictable lead and revenue flow
You have $300-800/month budget for ads on Facebook and Instagram
You're ready to systematize your marketing strategy
You’re not looking for secret shortcuts - you just want a system that works.
This guide will help you...
💬 Build an audience that actually opens and replies
These aren’t random names on a list. You’ll learn how to attract the kind of people who love your voice, look forward to your emails, and eventually buy.
⚡ Bring 100 high-quality leads into your business (stress free)
You’ll discover a simple, repeatable email sequence that quietly brings you new prospects every week - no guessing, no constant posting, no burnout.
📣 Create a “mini machine” that runs while you rest
You’ll walk away with a setup that keeps working even when you take a break - because your emails, pages, and opt-ins do the heavy lifting for you.
"...I can’t believe it turned out to be this simple!"
Last year I spent over 5K on ads and only got a few inquiries and I was so frustrated!! But Ivan’s guide finally helped me see how it all really works! I actually know how much I pay for each prospect and what revenue to expect every quarter. Honestly, I can’t believe it turned out to be this simple!
- Megan, Relationship Coach
Vermont, 2024
Who am I?
I’m Ivan, a digital marketing strategist based in Toronto, Canada.
For the past 7 years, I’ve helped coaches and therapists attract consistent, high-quality leads using simple, results-driven systems.
Recently, I helped a spiritual coach generate over 2,000 email leads at just $0.76 each, and a relationship coach attract 1,700 new subscribers at $1.10 per lead.
Both with ~40% open rates and 10%+ click rates on their email campaigns.
My focus is on helping experts like you build predictable email growth systems that consistently bring in your next 100, 500, or 1,000 subscribers - without complicated funnels or endless testing.
If you’re ready to simplify your marketing and grow your audience with confidence, you’re in the right place.
Message me on Facebook, LinkedIn, or just send your questions on help@ivanleads.com
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